Cover letters change shape by recipient — an agent query is formal and manuscript-focused, a podcast pitch is conversational and centered on what you can talk about. Pick the right shape for the right reader.

New to query letters, or unsure how a podcast pitch should look? Read the full guide →

A sell sheet is a one-page reference document buyers scan in seconds. The metadata block (ISBN, format, distribution, returnability) is what makes a stocking decision possible — fill in the book setup form completely before generating.

Never seen a sell sheet before? Read the full guide and see a complete example →

Almost every place you list a book — KDP, Amazon Seller, IngramSpark, Barnes & Noble Press, Kobo Writing Life, Apple Books, even your own Shopify or WordPress store — asks for keywords and one or two BISAC categories. Pick the wrong ones and your book is invisible; pick generic ones and you're drowning in competition. The AI below generates 12 keyword candidates and 4 BISAC categories, ranked strongest-first, plus a quick guide for which subset to use on each platform (KDP wants 7+2, IngramSpark 5–7+2–3, etc.). Fill in your book's description, genre, audience, and comparable titles for AI suggestions that actually match the book.

The manuscript is uploaded and ready to convert. (The AI pre-flight check wasn’t available just now — you can still convert below.)

When a reader scrolls down on your Amazon book page, after the basic description, they hit the "From the Publisher" section. That's A+ Content — image-and-text blocks that read as full marketing real estate. KDP gives you up to 7 modules per book; most indie authors use zero because the editor is intimidating.

This generates 3 ready-to-use modules. Paste each into KDP → Marketing → A+ Content → Create A+ Content → Modules. You'll add your own images on KDP's side.

This bio is different from the per-book "About the author" you wrote on each book page. It lives on your Amazon Author Central profile and appears on every one of your books. It establishes who you are as an author — the kinds of books you write, your voice, and where readers can follow you.

Need to set up Author Central first? See setup instructions →

If your book is enrolled in KDP Select, you get two promo types per 90-day enrollment cycle: Free Promo Days (up to 5 days where the eBook is free) or Countdown Deals (up to 7 days at a discounted price, US/UK only). They don't stack — you pick one per cycle.

This is a planning tool, not a KDP integration. Two steps:

1. Plan here. Pick the book, type, and dates. Save. Nothing is sent to Amazon — the plan lives in your app so you can keep track of what you've committed to.
2. Run on KDP. Sign in to kdp.amazon.com → Bookshelf → click the ··· menu next to your book → Promote and Advertise. Pick Free Book Promotion (for Free Promo Days) or Kindle Countdown Deals. Enter the same dates you planned here. Submit. KDP usually approves within a few hours.

Amazon shows a Best Seller Rank (BSR) on every Kindle and paperback product page — buried in the "Product details" section. Lower rank = better. A book at rank 5,000 is selling more often than one at rank 200,000.

Amazon doesn't expose BSR via an API, so this is a manual log: visit your Amazon product page, copy the BSR number, paste it here with today's date. Weekly is plenty. Over time, you'll see trends — what a promo did to your rank, how new releases moved the needle, whether a slow period is normal seasonality or something to worry about.

Find the BSR on your book's Amazon page → scroll to "Product details" → look for "Best Sellers Rank: #X in Kindle Store" (the overall number, not the category numbers).

1. Pick the asset you want to make — each tile below opens a focused workspace.
2. Select your book on that page — the brief auto-fills with genre-matched style suggestions.
3. Customize and generate — adjust style, mood, colors, then click Generate.
4. Download, then add text — title, author, and any copy should be added after download using Canva or another design tool. AI-generated text in images is unreliable.

AI-generated portrait concept image to inspire your cover design. Download and use as a starting point.

Post this cover concept → Download

AI quote text + background image for a shareable graphic.

Download

Bold, short text for a thumbnail that gets clicks.

A 30–60 second narration script with scene cues — ready to hand to a videographer or use in a video tool.

Start from a campaign style, or reuse your own saved look. Both just preset the styling controls below — you can still change anything before you render.

A slideshow video is a set of images played in sequence — with music, optional spoken narration, and text on the slides. It's the fastest way to turn a marketing idea into a video post for Facebook, Instagram, Reels, or TikTok.

Two ways to get your slides: let the AI plan and draw everything in step 1 (you type the idea, it writes every slide and creates the images) — or skip straight to step 2 and upload images you already have: quote cards, social graphics, event flyers, your cover. Mixing both works too.

Work through the numbered steps, check the recap in step 5, then generate. Rendering takes about 1–2 minutes, each render counts against the monthly video quota you share with trailers, and when it's done you can post it to your platforms straight from this page.

Need another shape (e.g. vertical for Reels/TikTok)? Change the video shape in step 3 and generate again — your slides and settings stay put. Download links expire after 24 hours, so save the file now.

A press release works best when there's real news — a launch with a local angle, an award, a milestone, or an event. Routine "new book available" announcements rarely get coverage.

New to press releases, or wondering where to send one? Read the full guide →

Global print-on-demand distribution to 40,000+ bookstores, libraries, and online retailers worldwide. Setup help walks you through the 10-step process; Manage opens your IngramSpark dashboard.

Amazon KDP author copies — order copies of your own book through KDP and have them shipped to you. Convenient for small numbers when you are not in a hurry.

IngramSpark — print on demand aimed at distribution, so bookshops and libraries can order your book. Use it to be stocked, not to get copies for yourself.

Zip Print & Copy — a short to medium-run (20–5,000 books) printer for when you want books quickly: a signing, a fair, review copies, or stock for projects, personal sales, local shops. Better materials and cheaper per copy than print-on-demand in most cases.

Amazon and IngramSpark are managed on their own sites — those buttons take you there to sign in. Zip Print is quoted here in the app.

It turns a blank WordPress into a finished author website. Installing it builds your pages — home, books, blog, about, contact — adds a simple control panel inside WordPress, and applies one of ten genre styles so the site looks like it belongs to your book rather than to a template. It also keeps your titles in step with this app: add or edit a book here and it appears on the site, no retyping.

You only install it once. After that it updates itself when you visit your site’s Manage My Site page, so you never have to download it again. Needs WordPress 6.0 or newer.

Checking your WordPress connection.

It turns a blank WordPress into a finished author website. Installing it builds your pages — home, books, blog, about, contact — adds a simple control panel inside WordPress, and applies one of ten genre styles so the site looks like it belongs to your book rather than to a template. It also keeps your titles in step with this app: add or edit a book here and it appears on the site, no retyping.

You only install it once. After that it updates itself when you visit your site’s Manage My Site page, so you never have to download it again. Needs WordPress 6.0 or newer.

Don't try to be everywhere. Most successful indie authors build a real audience on two to five platforms — the ones where their readers already are. Pick a handful below, focus your energy there, and let the rest sit. You can always add more later.

Platforms are listed in rough order of value for indie book promotion. Where we already support one-click posting, you'll see an AutoPost badge — the rest, you'll compose your post here and copy or download it to the platform.

1. Start with accounts you already have. If you want a new platform, create the account there first, then come back.
2. Open that platform in another tab and sign in if you need to.
3. Go to your own page or profile and copy the whole web address from the bar at the top of your browser.
4. Paste it into that platform's box below and click Save. A “Saved” confirmation appears when it's stored.

Platforms marked AutoPost can also post for you directly — click Connect API on the card to set that up. Bluesky asks for an app password, which you create in Bluesky's own settings.

Bluesky uses an App Password, not your account password. Create one at bsky.app/settings/app-passwords, then paste it here.

For platforms with one-click posting (the AutoPost badge), click Connect API — you'll be taken to the platform to approve access. Tokens are stored securely and tied to your account only; other authors cannot access your connections. You can disconnect at any time.

For everything else, paste your profile URL so we can show "Open my [platform]" links on generated posts. When you generate social graphics, quote cards, or trailers, we'll only show the platforms you've set up here — filtered to those that fit the kind of content (graphics, video, or text).

Edit the wording once and every group's letter uses it. Placeholders get filled per group: {{group_name}} {{leader_first}} {{leader_trial_days}} {{trial_days}} {{link}} {{setup_link}} {{year}} {{leader_salutation}} {{ebook_link}}
{{leader_salutation}} renders as “For you Marcia, ” — or as nothing at all when the group has no leader name, so the subject falls back to the plain line. It supplies its own trailing space; don’t add one after it. {{ebook_link}} is a tracked link to the free guide — clicks land in this group’s numbers, so don’t replace it with a direct PDF link or you lose the only signal these letters produce.

New group

Send these from your own mail app — they are cold emails and must not go through the campaign sender. The leader forwards the member blurb to their group; you never email members directly.